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About Us –

AF Distributors is one the largest two-step distributors in the Western United States, supplying brick and mortar dealers with Fireplaces, Hearth Products, BBQ Grills, and Outdoor Heating Solutions.

AF Distributors was established in 2009 by Keith Richardson, President and Owner, originally focused on built-in BBQ Grills in the Phoenix Metro area. But the story doesn’t start there…

Two years prior, Keith ventured to Australia where he worked for Beefeater, an Australian Grill company located in Sydney. It was there that the spark of passion for barbecue grills was ignited. He brought this passion back with him to the US, and made Phoenix, AZ the epicenter.

As AF Distributors grew over the years, the evolution began as they expanded their product offerings to include Fireplaces, Outdoor Heating and Outdoor Kitchen products. Arizona Fireplaces, our sister company,  was a catalyst in giving AF Distributors a platform for immediate credibility, critical mass, and knowledge in the fireplace category, accelerating its growth. Our company also partnered with numerous Fireplace, Heating, and Grill manufacturers like IHP, Napoleon, Bromic and RH Peterson to provide its core dealer network with additional avenues to grow. Today we are standing strong with over 140,000 square feet of inventory and selling over 30 different industry-leading brands.

But since its inception, the heart of our company is always putting the dealers first. If we can help our dealers become more successful, the byproduct of their success will be our success.

  • Keith Richardson | President, Owner
The AF Difference

Solutions

With over 50 Brands housed within 156,000 square feet of warehouse space, our shelves are well-stocked for immediate orders.

We have six warehouses in our 2 locations: Phoenix, Arizona and Dallas-Fort Worth Texas.

We’re more than just sales. We can provide product training as needed, and keep our dealers aware of upcoming manufacturer promotions, trainings, and events.

Supply

We offer Same-day or 24 Hour shipping for products in stock and ordered by noon, Monday through Friday.

Ask us about our low pre-paid freight amounts & competitive freight programs.

We partner with our Manufacturers to offer our dealers aggressive display programs, so they can show their customers the latest in product offerings.

Service

Dedicated territory specific sales and customer service teams standing by to assist from first call to delivery.

Sales support teams such as warranty, tech support, accounting and marketing are also available to assist specific questions dealers may have.

Easy-to-navigate 24/7 dealer portal makes any sized order simple!

Meet the Team

Sales Team

Keith Richardson

President

Nick Uhles

Sales Director

Robbie Collins

Customer Service Manager
E-Commerce Sales Lead

Nikki Bonelli

Lead Operations Manager

Territory Sales Representatives & Customer Service Teams

Arizona

California, Nevada,
& New Mexico

Texas

Colorado & Utah

E-Commerce

Hearth Sales:
Cory Church

[email protected]

BBQ Sales:
Chad Dupre

[email protected]

Customer Service: Arizona
Kristina Connor

Direct Line: 602.344.4228

Sales Rep:
Dan Hodge

[email protected]

Customer Service: New Mexico
Kristina Connor

Direct Line: 602.344.4228

Customer Service: California, Nevada
Roxanne Gibson

Direct Line: 602.344.4682

Sales Rep:
Chris Loper

[email protected]

Customer Service: Texas
Roxanne Gibson

Direct Line: 602.344.4682

Sales Rep:
Jake Woods

[email protected]

Customer Service: Southwest
Nikki Bonelli

Direct Line: 602.344.4682

Sales Rep:
Robbie Collins

[email protected]

Customer Service: E-Commerce
Alan Grand

Direct Line: 602.344.4681

General Question? Contact our team today using the chatbox on the lower right or email: [email protected].

Sales Support Team

Marketing Support

Megan Smith:

[email protected] |
602.243.6245 ext 1330

Warranty

Kent Alves:

[email protected] | 602.243.6245

Accounts Receivable

Cristina Lopez, Lead:

[email protected] | 602.344.4212

Tyler Hernandez:

[email protected] |
602.243.6245 ext 1202

Parts & Tech Support

Skyler Swartz:

[email protected]

Kent Tucker:

[email protected]

Mark Williamson:

[email protected]